The most interesting aspect of mobile TV for me is that how slow the take off it has been in spite of its seemingly obvious technological attractiveness. The combination of TV and mobile phone seemed to be a perfect match and must-have technology for 21st century consumers. Yet, it has faced with international politics over standards (there are three main mobile TV standards; DVB-H, DMB and MediaFLO) and technological limitations.
However, the BBC dot.life blog explains some recent changes in the market, prompting some hopes on the future of mobile TV in the UK. It points out that 'the proliferation of smartphones with bigger screens’ is one of the possible driving factors for a long waited take off of mobile TV. Even though in my previous research founded that the size of screen was not an inhibitor for the adoption of mobile TV, the advanced technology with viewing friendly feature should certainly enhance the quality of the mobile TV experience. Mobile TV has failed to live up to its initial expectations but it will be interesting to see how it progresses in this ever changing marketplace.
No comments:
Post a Comment